Balenciaga and Fortnite collaborate to create the latest cross-border co-branded peripheral series | HYPEBEAST

Balenciaga Recent topics revolve around Kanye West of”DONDA》And his wife Kim Kardashian In his body, he successfully won a lot of attention from the outside world, and now another topic plan is ushered in. The official announcement is Epic Games Well-known online game “Fortnite》Create the latest co-branded peripheral series, expanding to physical life clothing and virtual suits and peripherals in games.

This co-branded series contains four of the players’ favorite game characters: Ramirez, Knight, Doggo, and Banshee. Four limited-edition clothing and equipment series, including backpacks, gliders, scarves and pickaxes, are carefully crafted for them; Ramirez and Knight are two The clothing of the character draws inspiration from the 2021 fall collection, Doggo is the 2021 spring collection, and Banshee is the 2020 spring collection.

Epic Games stated that this joint series uses the latest technology of Unreal Engine to accurately present the texture and appearance of Balenciaga’s iconic fabrics, and simultaneously opens the Balenciaga virtual store in the Fortnite game, which is inspired by the decoration style of the brand’s physical stores. In addition to the game, the two parties have also created a series of limited physical clothing, including hats, T-Shirt, Hoodie and denim jackets, which are expected to be officially released on September 20 and 21, depending on the sales plan of each region.

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