Web Analytics for Digital Publishers
A publisher with five or ten sites pays for analytics five or ten times with many tools. BYOViral charges per account, sets no cookies, and lets you publish a traffic page for each title you want advertisers to see.
One account for every title
- No limit on sites. Add every title, regional edition and side project on the free plan or a paid one. Price depends on the plan, not on the number of sites.
- Separate stats per site. Each title has its own reports, visitor log and privacy setting.
- Daily totals kept for good. Visitors, pageviews, sources, countries and devices stay after the detailed log rolls over.
- Exports when you need them. Premium exports each report as CSV for sales decks and monthly reviews.
What is counted, and what is kept
Advertisers and privacy teams ask the same few questions. Here are the short answers.
| Question | Answer |
|---|---|
| Does the script set cookies? | No, and it uses no browser storage. A reader who refuses cookies is still counted. |
| Is personal data stored? | Yes. IP addresses, networks and approximate locations are kept in each site's visitor log until those visits roll out of the plan's log size. Mention BYOViral in your privacy notice. |
| Are bots included? | Visits from hosting and cloud networks and from automation tools are labeled as likely bots and kept out of the human totals. |
| Do ad blockers stop it? | Some may. Blocklists change, so a share of readers with strict blockers can go uncounted, as with most analytics scripts. |
Public traffic pages for advertisers
Each title can have a public page at /site/yourtitle.com showing visitors, pageviews, traffic sources, countries and devices, and a badge with its rank and this month's visitors. You can make a page public for a campaign and private again afterwards, or protect it with a password and send that to one buyer.
These pages show BYOViral's own measurement. They are useful as a live, checkable view of your traffic, but they are not an audited certificate, and some buyers will still ask for figures from their own tools.
Tools and guides for publishing teams
Publisher questions
Does it interfere with our ad stack?
No. It is a small script that sends one request per pageview and does not touch ad tags, header bidding or Google Ad Manager.
Can we brand the public pages?
No. Public pages use BYOViral's layout under your domain name, at /site/yourtitle.com. You choose whether each one is public, private or password protected.
What personal data does BYOViral keep?
It sets no cookies and does not follow people across websites. It does keep IP addresses, networks and approximate locations in each site's visitor log until those visits roll out of the plan's log size. IP addresses are personal data under the GDPR, so list BYOViral in your privacy notice.
How many sites can one account track?
As many as you like, on every plan.